Personalizing Tourism Web Journeys via AI-Driven Visual Intelligence and Smart Navigation

Encyclopedia of Artificial Intelligence in Marketing 2026

View at publisher
Authors: Kifayat Nahiyan Rafi, Nik Mohd Hazrul Nik Hashim, Ahmad Azmi M. Ariffin, Norzalita Abd Aziz, Mohammad Osman Gani
DOI: 10.1007/978-3-031-75316-9_79-1
Cited by: 1
References: 17

Fields of Study & Subjects

Digital Marketing and Social Media AI in Service Interactions Diverse Aspects of Tourism Research

Publication details

Journal / source
Encyclopedia of Artificial Intelligence in Marketing
Publisher
Springer Nature Switzerland
Pages
1–11
Publication date
1 January 2026
Language
EN