Valuing Customers

Springer eBooks 2026 Book chapter

View at publisher
Authors: Sunil Gupta, Donald R. Lehmann, Jennifer Ames Stuart
DOI: 10.1007/978-3-031-88048-3_20
Cited by: 0
References: 17

Fields of Study & Subjects

Financial Reporting and Valuation Research Customer churn and segmentation Corporate Governance and Management

Publication details

Journal / source
Springer eBooks
Pages
321–344
Publication date
1 January 2026
Language
EN
Document type
Book chapter