Consumer Privacy and Neuromarketing: Ethical Implications and Legal Frameworks in California
Fields of Study & Subjects
Privacy
Security
and Data Protection
Environmental Sustainability in Business
Business Law and Ethics
Publication details
- Journal / source
- Palgrave studies of entrepreneurship and social challenges in developing economies
- Publisher
- Springer Nature Switzerland
- Pages
- 443–471
- Publication date
- 1 January 2026
- Language
- EN
- Document type
- Book chapter