Visual Language in Fashion: Art Marketing Content Strategies of Luxury Fashion Brands

Advances in Science, Technology & Innovation/Advances in science, technology & innovation 2026

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Authors: Alexandra Saushkina
DOI: 10.1007/978-3-031-99525-5_28
Cited by: 0
References: 12

Fields of Study & Subjects

Consumer Behavior in Brand Consumption and Identification Marketing and Advertising Strategies Fashion and Cultural Textiles

Publication details

Journal / source
Advances in Science, Technology & Innovation/Advances in science, technology & innovation
Pages
325–333
Publication date
1 January 2026
Language
EN