Unlocking CRM Performance Through Knowledge Management Systems: The Moderating Role of Industry 4.0 in Jordanian SMEs
Fields of Study & Subjects
Organizational and Employee Performance
Digital Transformation in Industry
Technology Adoption and User Behaviour
Publication details
- Journal / source
- Studies in systems, decision and control
- Publisher
- Springer Nature Switzerland
- Pages
- 27–38
- Publication date
- 1 January 2026
- Language
- EN
- Document type
- Book chapter