A Theory-Driven Exploration of Metaverse Customer Engagement: Insights from Structural Topic Modelling

2026 Book chapter

View at publisher
Authors: Reeti Agarwal, Ankit Mehrotra, Sana Moid, Nishant Sinha, Nitin Shankar
DOI: 10.1007/978-3-032-03480-9_11
Cited by: 0
References: 75

Fields of Study & Subjects

Virtual Reality Applications and Impacts Diverse Topics in Contemporary Research Technology Adoption and User Behaviour

Publication details

Pages
275–310
Publication date
1 January 2026
Language
EN
Document type
Book chapter