Neuromarketing: Hype or Hope

2026 Book chapter

View at publisher
Authors: Indrė Razbadauskaitė-Venskė, Saidas Rafijevas
DOI: 10.1007/978-3-032-03480-9_4
Cited by: 0
References: 43

Fields of Study & Subjects

Organizational Leadership and Management Strategies Pain Management and Placebo Effect Educational Leadership and Innovation

Publication details

Pages
83–107
Publication date
1 January 2026
Language
EN
Document type
Book chapter