The Role of Marketing in Reducing Carbon Emissions: Perspectives from the South African Consumer Market

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Authors: Paballo Patience Ntobaki, Ndivhuho Tshikovhi
Cited by: 0
References: 8

Fields of Study & Subjects

Environmental Sustainability in Business Environmental Education and Sustainability Climate Change Communication and Perception

Publication details

Journal / source
Springer eBooks
Pages
231–251
Publication date
1 January 2026
Language
EN
Document type
Book chapter