Consumer Behavior and Sustainability in Virtual Worlds

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Authors: D. V. Sai Teja, Chevella Aravind Reddy, Pritam Khan
Cited by: 0
References: 14

Fields of Study & Subjects

Customer churn and segmentation Customer Service Quality and Loyalty Digital Marketing and Social Media

Publication details

Journal / source
Information systems engineering and management
Pages
171–187
Publication date
1 January 2026
Language
EN
Document type
Book chapter