Disneyfication of Sports: Reaching Young Fans

Future of business and finance 2026 Book chapter

View at publisher
Authors: John Kosner, Ed Desser
DOI: 10.1007/978-3-032-08538-2_3
Cited by: 1
References: 1

Fields of Study & Subjects

Sports Gender and Society Media and Advertising Adventure Sports and Sensation Seeking

Publication details

Journal / source
Future of business and finance
Publisher
Springer Nature Switzerland
Pages
31–41
Publication date
1 January 2026
Language
EN
Document type
Book chapter