Green Branding: Exploration of Factors Impacting Consumer Selection of Green Hotels

World sustainability series 2026 Book chapter

View at publisher
Authors: Gagan Gulati, Mahesh Chandra Joshi, Amit Kumar
DOI: 10.1007/978-3-032-10212-6_12
Cited by: 0
References: 51

Fields of Study & Subjects

Environmental Sustainability in Business Diverse Aspects of Tourism Research Sustainable Supply Chain Management

Publication details

Journal / source
World sustainability series
Pages
241–258
Publication date
1 January 2026
Language
EN
Document type
Book chapter