The ‘Green’ Trend: A Sagacity of Mass Media Hysterics in Making Sustainable Products into Lucrative Icons
Fields of Study & Subjects
Environmental Sustainability in Business
Sustainability and Innovation in Business
Corporate Social Responsibility and Sustainability
Publication details
- Journal / source
- World sustainability series
- Pages
- 517–532
- Publication date
- 1 January 2026
- Language
- EN
- Document type
- Book chapter