Tracking Sustainability Metrics and Accountability in Green Marketing Strategies

World sustainability series 2026 Book chapter

View at publisher
Authors: D. Mamatha
DOI: 10.1007/978-3-032-10212-6_9
Cited by: 0
References: 16

Fields of Study & Subjects

Environmental Sustainability in Business Sustainable Supply Chain Management Corporate Social Responsibility and Sustainability

Publication details

Journal / source
World sustainability series
Pages
167–191
Publication date
1 January 2026
Language
EN
Document type
Book chapter