Predicting the Effectiveness of B2B Marketing Strategies Using Deep Learning: A Multi-target Regression and Classification Approach
Fields of Study & Subjects
Digital Marketing and Social Media
Customer churn and segmentation
Sentiment Analysis and Opinion Mining
Publication details
- Journal / source
- Lecture notes in networks and systems
- Pages
- 12–23
- Publication date
- 1 January 2026
- Language
- EN