Impact of Social Media Marketing on Customer Behaviour Outcomes in Bangladesh

Lecture notes in networks and systems 2026

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Authors: Masarath Saba, Mohitul Shafir, Md Zahid Hasan, Abdur Rahman, Farhan Khan, Mahady Hasan, Farzana Sadia
DOI: 10.1007/978-3-032-12993-2_9
Cited by: 0
References: 13

Fields of Study & Subjects

Digital Marketing and Social Media Organizational and Employee Performance Organizational Leadership and Management Strategies

Publication details

Journal / source
Lecture notes in networks and systems
Pages
80–90
Publication date
1 January 2026
Language
EN