Predictive Modeling of Customer Churn and Personalized Subscription Recommendations for OTT Platforms

Lecture notes in networks and systems 2026

View at publisher

Authors: Kavitha Dhanushkodi, A. Uma Sankary

DOI: 10.1007/978-3-032-12996-3_39

Cited by: 0

References: 3

Fields of Study & Subjects

Customer churn and segmentation Digital Marketing and Social Media Recommender Systems and Techniques

References 3