Blockchain and Tokenization in Digital Marketing: Transforming Engagement in the Web 3.0 Era

Studies in computational intelligence 2026

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Authors: Maksim Ivanov, Irina Suslina
DOI: 10.1007/978-3-032-13977-1_22
Cited by: 0
References: 3

Fields of Study & Subjects

Digital Marketing and Social Media Blockchain Technology Applications and Security E-commerce and Technology Innovations

Publication details

Journal / source
Studies in computational intelligence
Pages
300–310
Publication date
1 January 2026
Language
EN