The New Frontier of Social Media Marketing in the Age of Artificial Intelligence

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Authors: Liangfei Qiu
Cited by: 0
References: 5

Fields of Study & Subjects

Digital Marketing and Social Media AI in Service Interactions Digital Innovation in Industries

Publication details

Journal / source
New perspectives in organizational communication
Pages
147–158
Publication date
1 January 2026
Language
EN
Document type
Book chapter