Theoretisch-konzeptionelle Grundlagen zu den Wirkungen von Werbeartikeln

2026 Book chapter

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Authors: Andreas Mann, Greta Sofie Möller, Ann-Catrin Pristl

DOI: 10.1007/978-3-658-50129-7_2

Cited by: 0

Fields of Study & Subjects

Corporate Governance and Management Marketing and Advertising Strategies Digital Innovation in Industries