Strategic Marketing and Market Research

2026 Book chapter

View at publisher
Authors: Clemens Kaesler, Ruben Kaesler
DOI: 10.1007/978-3-658-50168-6_3
Cited by: 0

Fields of Study & Subjects

Delphi Technique in Research Forecasting Techniques and Applications Business Strategies and Innovation

Publication details

Pages
29–36
Publication date
1 January 2026
Language
DE
Document type
Book chapter