Establishing Outcome-Oriented Measurement

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Authors: Xavier Gumara Rigol
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Abstract

In Chapter 1 , I described that organizations evolve through three phases of data maturity for data-driven product development and AI readiness. In Chapter 2 , I introduced the practices followed by the companies in the most mature phase, treating data as a product driver. Now, it is time to show how to transition your organization into this phase, one step at a time.

Fields of Study & Subjects

Big Data and Business Intelligence Information Technology Governance and Strategy Digital Innovation in Industries

Publication details

Journal / source
Apress eBooks
Pages
33–57
Publication date
1 January 2026
Language
EN
Document type
Book chapter