Exploring the driving factors of live streamers’ sales performance using explainable machine learning

Electronic Commerce Research 2026

View at publisher

Authors: Danni Zhang, Xinyu Tao, Caiming Huang

DOI: 10.1007/s10660-026-10113-8

Cited by: 1

References: 60

Fields of Study & Subjects

Customer churn and segmentation Data Stream Mining Techniques Forecasting Techniques and Applications

References 60