The dual-layer synergistic persuasion model in AI-generated tourism short videos: the synergistic influence mechanism of personalized cue adaptation and structural framework on impulsive travel intention

Electronic Commerce Research 2026

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Authors: Shugang Li, Ziyi Li, Ru Wang, Zhaoxu Yu
DOI: 10.1007/s10660-026-10139-y
Cited by: 3
References: 90

Fields of Study & Subjects

Digital Marketing and Social Media Behavioral Health and Interventions Virtual Reality Applications and Impacts

Publication details

Journal / source
Electronic Commerce Research
Publisher
Springer Science and Business Media LLC
Publication date
20 April 2026
Language
EN