Demystifying the effects of cognitive schema on consumer buying patterns: an in-depth exploration utilizing deep learning technique
Fields of Study & Subjects
Consumer Retail Behavior Studies
Consumer Behavior in Brand Consumption and Identification
Digital Marketing and Social Media
Publication details
- Journal / source
- Quality & Quantity
- Publisher
- Springer Science and Business Media LLC
- Volume
- 60
- Issue
- 2
- Pages
- 7753–7780
- Publication date
- 29 January 2026
- Language
- EN