Zwischen Verteidigungsboom und Kostendruck

Sales Excellence 2026

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Authors: Peer Schulze
DOI: 10.1007/s35141-025-2533-7
Cited by: 0

Fields of Study & Subjects

Defense Military and Policy Studies German Security and Defense Policies Marketing and Advertising Strategies

Publication details

Journal / source
Sales Excellence
Volume
35
Issue
1-2
Pages
20–23
Publication date
1 February 2026
Language
DE