Speaking to the viewer’s heart: A study on the emotional impact of review video narration

Electronic Commerce Research and Applications 2026 Open access

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Authors: Jiayue Zhu, Yuewen Liu, Xiaobin Ran, Yang Merik Liu

DOI: 10.1016/j.elerap.2026.101622

Cited by: 0

References: 105

Fields of Study & Subjects

Media Influence and Health

References 105