Colour matters: its influence on food perceptions and purchase intention for bakery products

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Authors: Patthawee Insuwanno
Cited by: 2
References: 52

Fields of Study & Subjects

Color perception and design Consumer Packaging Perceptions and Trends Multisensory perception and integration

Publication details

Journal / source
Food Quality and Preference
Publisher
Elsevier BV
Volume
142
Pages
105925–105925
Publication date
28 March 2026
Language
EN