Unveiling motivations for choosing esports hotels: Scale development and validation

International Journal of Hospitality Management 2026

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Authors: Danni Zheng, Yifan Liu

DOI: 10.1016/j.ijhm.2026.104668

Cited by: 2

References: 84

Fields of Study & Subjects

Digital Marketing and Social Media Franchising Strategies and Performance Customer Service Quality and Loyalty

References 84