What affects the communication effect of rumor-refuting short videos? An empirical study based on multimodal features

International Journal of Information Management 2026

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Authors: Rui Wang, Zhiming Lei, Lin Xiao

DOI: 10.1016/j.ijinfomgt.2026.103049

Cited by: 1

References: 86

Fields of Study & Subjects

Misinformation and Its Impacts Media Influence and Health Public Relations and Crisis Communication

References 86