Loneliness increases consumers’ preference for virtual human companionship

Journal of Business Research 2026

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Authors: Junyun Liao, Xinyue Wang, Xuebing Dong

DOI: 10.1016/j.jbusres.2026.116001

Cited by: 3

References: 87

Fields of Study & Subjects

AI in Service Interactions Virtual Reality Applications and Impacts Sharing Economy and Platforms

References 87