Customer data privacy & security as a firm strategy: financial implications, risks, and the role of product-market competition

Journal of Business Research 2026

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Authors: Panagiotis Avramidis, Nikolaos G. Panagopoulos, Konstantinos Serfes, Pavlos A. Vlachos
DOI: 10.1016/j.jbusres.2026.116070
Cited by: 2
References: 41

Fields of Study & Subjects

Digital Platforms and Economics Customer churn and segmentation Customer Service Quality and Loyalty

Publication details

Journal / source
Journal of Business Research
Publisher
Elsevier BV
Volume
208
Pages
116070–116070
Publication date
17 February 2026
Language
EN