A comparative multi-dimensional analysis of economics and marketing research articles
Fields of Study & Subjects
Marketing and Advertising Strategies
Service and Product Innovation
Consumer Behavior in Brand Consumption and Identification
Publication details
- Journal / source
- Journal of English for Academic Purposes
- Publisher
- Elsevier BV
- Volume
- 81
- Pages
- 101690–101690
- Publication date
- 1 May 2026
- Language
- EN