Selling virtual fashion in the metaverse: Behavioral evidence from blockchain transactions

Journal of Retailing and Consumer Services 2026

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Authors: Charles Perez, Karina Sokolova, Florian Pradines
DOI: 10.1016/j.jretconser.2026.104768
Cited by: 2
References: 82

Fields of Study & Subjects

Consumer Behavior in Brand Consumption and Identification Consumer Retail Behavior Studies Virtual Reality Applications and Impacts

Publication details

Journal / source
Journal of Retailing and Consumer Services
Publisher
Elsevier BV
Volume
91
Pages
104768–104768
Publication date
13 February 2026
Language
EN