Persuasiveness of virtual news anchors: Unveiling the influence of gestures, speech rate, and attire

Technology in Society 2026 Open access

Read full text
Authors: Yudong Zhou, Jia Lin, H. Z. Shi, Xiaowen Chen, Yuzhen Ma, Ke Du
DOI: 10.1016/j.techsoc.2026.103485
Cited by: 0
References: 64

Fields of Study & Subjects

Media Influence and Health Public Relations and Crisis Communication Communication in Education and Healthcare

Publication details

Journal / source
Technology in Society
Volume
88
Pages
103485–103485
Publication date
24 July 2026
Language
EN