Going the extra mile for customer satisfaction and loyalty: the consequence of customer service process in the banking industry
Fields of Study & Subjects
Customer Service Quality and Loyalty
Customer churn and segmentation
Organizational Leadership and Management Strategies
Publication details
- Journal / source
- Journal of Financial Services Marketing
- Publisher
- Springer Science and Business Media LLC
- Volume
- 31
- Issue
- 1
- Publication date
- 11 February 2026
- Language
- EN