Multichannel portfolio balance as a revenue management indicator: evidence from urban hotels in Madrid
Fields of Study & Subjects
Digital Marketing and Social Media
Sharing Economy and Platforms
Customer Service Quality and Loyalty
Publication details
- Journal / source
- Journal of Revenue and Pricing Management
- Publisher
- Springer Science and Business Media LLC
- Volume
- 25
- Issue
- 5
- Pages
- 478-489
- Publication date
- 3 August 2026
- Language
- EN