On being ‘state of the art’
Abstract
The Journal of Marketing Management (JMM) provides a home for scholarship that reflects on the intellectual, moral and institutional foundations of marketing theory, thought and practice (Davis, 20...
Fields of Study & Subjects
Interdisciplinary Cultural and Social Studies
Posthumanist Ethics and Activism
Critical Realism in Sociology
Publication details
- Journal / source
- Journal of Marketing Management
- Publisher
- Informa UK Limited
- Volume
- 42
- Issue
- 3-4
- Pages
- 203–211
- Publication date
- 12 February 2026
- Language
- EN