Reading “The Yūko Incident”: the monstrous feminine at the intersection of Cold War anxieties in “Japanizing” Thailand

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Authors: Ajjana Thairungroj
Cited by: 1
References: 9

Abstract

In 1986, a mysterious young girl claiming to be “Yūko,” the daughter of the Japanese ambassador to Thailand, appeared in Bangkok. The girl in question, Kantiya Asayot from Chiang Rai province in Northern Thailand, named herself “Yūko,” forging for herself a new identity from Japanese media circulated in Thailand. Traversing the increasingly “Japanized” Bangkok cityscape as Yūko, Kantiya discovers the increased mobility that her new identity affords. Retrospectively named “The Yūko Incident,” this event sparked a national media frenzy and became an entry point for competing anxieties over gender, national identity, and Japan’s intensifying economic and cultural presence in Cold War-era Thailand. This article examines representations of “The Yūko Incident” in two primary texts: the initial 1986 newspaper coverage of the incident by Thailand’s newspaper tabloid Thairath, and Yoshioka Shinobu’s 1989 literary non-fiction Nihonjin gokko. Within the context of escalating Thai (and Japanese) anxieties about Japan’s presence in Cold War Thailand, I argue that Kantiya emerges as a deviant figure of the monstrous feminine in these texts, revealing the gendered and racialized dimensions of Thailand’s grappling with Japanese influence, and paradoxically, Japan’s own grappling with its influence on Southeast Asia and the world, thus underscoring how female bodies become critical sites for the negotiation of Cold War era anxieties and identities. Excavating different layers of anxiety revealed by the event, I trace the unevenly shared experience of intertwined material and geopolitical histories that the mischief of a thirteen-year-old Thai girl exposes in Cold War Thailand.

Fields of Study & Subjects

Southeast Asian Sociopolitical Studies Japanese History and Culture Asian American and Pacific Histories

Publication details

Journal / source
Inter-Asia Cultural Studies
Publisher
Informa UK Limited
Volume
27
Issue
1
Pages
1–19
Publication date
2 January 2026
Language
EN