Servitization Strategy: Delivering Customer-Centric Outcomes Through Business Model Innovation
Fields of Study & Subjects
Service and Product Innovation
Business Strategies and Innovation
Digital Innovation in Industries
Publication details
- Journal / source
- Services Marketing Quarterly
- Publisher
- Informa UK Limited
- Volume
- 47
- Issue
- 3
- Pages
- 423–424
- Publication date
- 7 February 2026
- Language
- EN