How does a nation brand break? Reputational vulnerability, political polarisation and negative place branding

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Authors: Sameera Durrani
Cited by: 1
References: 76

Fields of Study & Subjects

Diverse Aspects of Tourism Research Corporate Identity and Reputation Consumer Behavior in Brand Consumption and Identification

Publication details

Journal / source
Journal of Political Power
Publisher
Informa UK Limited
Pages
1–28
Publication date
8 May 2026
Language
EN