Use of a Well-Known Trade Mark as a Keyword in the System of Sponsored Links Is Not Infringing Per Se
Fields of Study & Subjects
Intellectual Property Law
Intellectual Property Rights and Media
Legal Cases and Commentary
Publication details
- Journal / source
- GRUR International
- Volume
- 75
- Issue
- 5
- Pages
- 475–482
- Publication date
- 26 February 2026
- Language
- EN