The Influence of Augmented Reality in E-Commerce Applications on Consumer Purchase Intention and Sustainable Entrepreneurship Practices in the Cosmetics Industry

IEEE International Conference on Instrumentation, Networks, Future Sustainability, Information Theory, Transportation, and Systems (INFINITYS) 2026 Open access

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Authors: Adinda Nahdah Nazila Aulia Rahmah, Freza Azzahra Qalbina Ramadhania, Karen Gemini Sappetaw, Riefky Prabowo, Adele B. L. Mailangkay
DOI: 10.1109/infinitys69204.2026.11666304
Cited by: 0

Fields of Study & Subjects

Augmented Reality Applications Technology Adoption and User Behaviour Consumer Retail Behavior Studies

Publication details

Journal / source
IEEE International Conference on Instrumentation, Networks, Future Sustainability, Information Theory, Transportation, and Systems (INFINITYS)
Pages
355–361
Publication date
1 July 2026
Language
EN