Product Differentiation and Assortment Planning in Dual-Channel E-Commerce With Live Streaming

IEEE Transactions on Engineering Management 2026

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Authors: Qiuyan Chen, Yu Zhao, Yiwen Bian, Jennifer Shang
DOI: 10.1109/tem.2026.3688533
Cited by: 1

Fields of Study & Subjects

Supply Chain and Inventory Management Optimization and Packing Problems Optimization and Search Problems

Publication details

Journal / source
IEEE Transactions on Engineering Management
Publisher
Institute of Electrical and Electronics Engineers (IEEE)
Volume
73
Pages
3201–3216
Publication date
1 January 2026