User portrait construction of cross-border e-commerce and precision marketing strategy in the international market based on machine learning

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Authors: Xiaokun Guan
Cited by: 0

Fields of Study & Subjects

E-commerce and Technology Innovations Digital Marketing and Social Media Customer churn and segmentation

Publication details

Journal / source
International Conference on Big Data, Computational Intelligence, and Applications (BDCIA)
Pages
128–128
Publication date
24 February 2026
Language
EN