TikTok's Role in HPV Education: A Content Analysis
Abstract
Patients receive much of their medical information from the Internet, which can shape their attitudes towards medical interventions. 1 Social media platforms such as TikTok, a video sharing site, have become increasingly popular for the dissemination of information related to healthcare and patient experiences, specifically within gynaecology.2 3 Many studies investigating online medical information are outdated, and new platforms such as TikTok have not been extensively studied.4 The primary aim of our study was to describe the content on TikTok related to cervical cancer screening. Secondary aims included analysis of perceived benefits of and barriers to pursuing screening. Our goals were to arm providers with the knowledge of the type of online content to which patients may be exposed and to inform them of potential avenues for patient outreach and education.
Fields of Study & Subjects
Social Media in Health Education
Health Literacy and Information Accessibility
Mobile Health and mHealth Applications
Publication details
- Journal / source
- Gynecology and Obstetrics Clinical Medicine
- Publisher
- BMJ
- Volume
- 6
- Issue
- 1
- Pages
- e000239–e000239
- Publication date
- 1 January 2026
- Language
- EN