Reducing Prejudice and Support for Religious Nationalism Through Conversations on WhatsApp

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Authors: Rajeshwari Majumdar
Cited by: 2
References: 36

Abstract

Can online conversations with a marginalized outgroup member improve majority group members’ attitudes about that outgroup? While the intergroup contact literature provides insights about the effects of extended interactions between groups, less is known about how relatively short and casual conversations may play out in highly polarized settings, or how conversation topic can affect outcomes. In an experiment in India, I pair Hindus and Muslims for five days of conversations on WhatsApp, a popular messaging platform. I investigate how chatting with a Muslim about randomly assigned discussion prompts affects Hindus’ perceptions of Muslims and approval for mainstream religious nationalist statements. I find that intergroup conversations greatly reduce prejudice against Muslims and support for religious nationalism. Intergroup conversations about non-political issues are especially effective at reducing prejudice, while conversations about politics substantially decrease support for religious nationalism. I further show that political conversations and non-political conversations affect attitudes through distinct mechanisms.

Fields of Study & Subjects

Social and Intergroup Psychology Social Media and Politics Hate Speech and Cyberbullying Detection

Publication details

Journal / source
Comparative Political Studies
Publisher
SAGE Publications
Publication date
25 February 2026
Language
EN