Creativity and Innovation
Abstract
In this chapter, we first discuss the creative process and several creative thinking strategies to promote the generation of new ideas that precede improvements and innovations. We then elaborate the fundamentals in innovations (value chains, processes, and keys), and the strategies and practices of managing innovations (organization, business dimensions, best practices, examples, and guidelines), followed by innovation examples in selected sectors.
Fields of Study & Subjects
Creativity in Education and Neuroscience
University-Industry-Government Innovation Models
Cultural Industries and Urban Development
Publication details
- Journal / source
- Engineering Management
- Pages
- 381–425
- Publication date
- 2 January 2026
- Language
- EN
- Document type
- Book chapter