Research on the Balancing Mechanism of Commercialization in Ancient Streets from the Perspective of Network Marketing—Empirical Analysis and Enabling Pathways
Fields of Study & Subjects
Urban Development and Cultural Heritage
Cultural Heritage Management and Preservation
Business
Innovation
and Economy
Publication details
- Journal / source
- E-Commerce Letters
- Volume
- 15
- Issue
- 01
- Pages
- 722–732
- Publication date
- 1 January 2026