A Brief Discussion on Brand Building Issues in Rural E-Commerce Economic Development—Taking “Haoxiangni” Red Dates as an Example
Fields of Study & Subjects
Regional Development and Environment
E-commerce and Technology Innovations
Agriculture and Agroindustry Studies
Publication details
- Journal / source
- E-Commerce Letters
- Volume
- 15
- Issue
- 02
- Pages
- 445–450
- Publication date
- 1 January 2026
- Language
- EN