Evolutionary Mechanism of Intelligent Technology Empowering E-Commerce Transformation of Time-Honored Brands—A Longitudinal Case Study of Wu Fang Zhai

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Authors: 书赫 张
Cited by: 0
References: 2

Fields of Study & Subjects

Digital Innovation in Industries E-commerce and Technology Innovations Digital Marketing and Social Media

Publication details

Journal / source
E-Commerce Letters
Volume
15
Issue
02
Pages
859–868
Publication date
1 January 2026
Language
EN